Ministerie van Infrastructuur en Waterstaat

A story with

John Basila

,

Founder & CEO

at

Ministerie van Infrastructuur en Waterstaat

Creating digital infrastructure for the sector with DEFLog

75% increase in inbound leads

150% increase in organic traffic in six months

50% growth in organic traffic

Top 5 rankings for 30+ competitive keywords

Higher rankings for competitive finance-related keywords

40% increase in leads through SEO-driven content

Frequencii lacked a data-driven SEO strategy. Their pages weren’t optimized for the right keywords, and they had no system to track performance.

Goal

  • Improve keyword rankings for financial services terms

  • Increase inbound leads by 75%

  • Track SEO progress across all landing pages

Solution

  • Created targeted keyword lists for financial topics

  • Used URL Bundles to monitor landing page performance

  • Implemented backlink tracking to improve domain authority

  • Provided weekly SEO performance reports

SEO tracking and keyword analysis helped us refine our content and attract the right audience. Within months, our inbound leads grew by 75%, proving the power of a data-driven SEO strategy!

Thanks to this SEO tracking tool, we finally understood what was holding back our content. With weekly insights and automated reports, we optimized our strategy and saw a 150% traffic increase in just six months!

John Basila

Doug Courtesy

Founder & CEO

Head of Marketing

at

Ministerie van Infrastructuur en Waterstaat

Warpspeed

Lessons Learned

A structured SEO strategy with continuous tracking helped Frequencii stay ahead in the fintech industry.

Want to grow your fintech brand with SEO? Let’s discuss your strategy today.

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